5-Minute Checklist: Real-Time Insights to Optimize Location Services Assets
Users lose trust in location services if street maps, points of interest (POIs), or their navigation guidance aren’t accurate and frequently updated. This checklist will show you how collecting real-time insights can make these services more accurate, efficient, and credible.
Get credible insights
Keeping POIs up-to-date can be very challenging. Without accurate information about POIs, location services’ entire product ecosystem is less credible.
To improve credibility and consistently have accurate POIs, location services need people to collect data and report their findings constantly.
Premise’s 5 million Contributors gather insights on POIs across hundreds of categories and provide data and insights in real-time.
Get credible insights
Keeping POIs up-to-date can be very challenging. Without accurate information about POIs, location services’ entire product ecosystem is less credible.
To improve credibility and consistently have accurate POIs, location services need people to collect data and report their findings constantly.
Premise’s 5 million Contributors gather insights on POIs across hundreds of categories and provide data and insights in real-time.
Reduce labor costs
Why wait to get the insights you need to drive growth and increase market share?
Premise can help you get the data you need in real-time, so you don’t have to wait to make significant changes to your retail execution strategies.
Reduce labor costs
Mapping apps have millions of data points, including street names, stores, restaurants, and more. Location services hire full-time employees or contract GIS consulting companies to collect data, costing them millions of dollars annually.
Unlike traditional, expensive market research household panels or full-time employees, Premise Contributors are unbiased gig workers that collect dozens of data points in the field using their mobile phones at an unmatched value.
Maximize active users and revenue
Instead of using business rating systems like Yelp and OpenTable, younger generations are using social media platforms to find new locations.
When these users find new destinations, they’ll want to find them on their location services. Location services can’t retain users if the information on them isn’t correct. When these apps are correct, users will gravitate to them. Not only does this retain them, but it can also grow active user counts, ultimately increasing revenue.
Maximize active users and revenue
Instead of using business rating systems like Yelp and OpenTable, younger generations are using social media platforms to find new locations.
When these users find new destinations, they’ll want to find them on their location services. Location services can’t retain users if the information on them isn’t correct. When these apps are correct, users will gravitate to them. Not only does this retain them, but it can also grow active user counts, ultimately increasing revenue.
Want to learn more about how you can get the location-based data you need? Contact us. We’d love to chat.