What is Crowdsourcing and Why Should You Care?

What is Crowdsourcing? Crowdsourcing is a scalable process of solving problems by engaging a network of individual contributors (either digitally or physically) to complete a series of tasks or projects, solve an impending business problem, or gather, organize and analyze vast amounts of crucial business data for strategic implementation. Types of Crowdsourcing While there is

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The Power of Where: 5 Ways to Get the Location-Based Data You Need

While there are countless digital data sources, they do not always tell the full picture. Often times key pieces of information can only be observed in the physical world. That is why anyone who operates in the real-world needs to have information about what is happening on-the-ground.  When we talk about Location Discovery, we’re talking

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