Retail Audit Checklist

All the Data Points You Should Collect in Emerging Markets for Fast Moving Consumer Goods (FMCG)

Are You Flying Blind In-Stores?

Businesses with access to reliable consumer data strategize more effectively and make better business decisions due to a deeper understanding of their customer experience.

A retail audit is one of the best and most effective ways to understand your goods in the market.

In this checklist we cover:

  • What are retail audits
  • Why they’re important
  • Datasets you’ll get from successful retail audits