Colombia Fights Mosquito Breeding Sites With App

SEATTLE, Washington — In Colombia, 27% of the population lives in poverty, and more than seven million Colombians are internally displaced people. One of the reasons Colombians fled their homes is the country’s long-running civil war and guerilla attacks. Poverty and the refugee status of many Colombians are not the only problems the country faces today. In 2017, Colombia reported 1,400

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Market Research: A Quick Guide to Boosting Your Performance

What is Market Research and Why Is It Important? Firstly, you should understand what is market research? It is an act of gathering, analyzing and interpreting information that helps your company conquer the market. People use this type of research for various reasons. It helps you make the right decision, for instance, determining how many

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Eight Different Ways to Use the Power of the Crowd

What is the Crowdsourcing Model? The crowdsourcing model is the method of engaging a group or individuals for a common goal. The goals are often problem-solving, innovation or efficiency. It involves new technologies, web 2.0 and social media. You can apply these methods on different levels and in any type of industry. The growing connection

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How to Choose the Best Research Methodology

Once you’ve chosen to conduct primary research, you might be wondering what’s next, and in this blog post, we will cover how to select the best method for your market research needs. Correctly choosing your research methodology is highly essential for your company, since it clarifies the purpose and goals of the project for both

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Improve Your Customer Experience (CX) with OOS Monitoring

Whether you work in supply chain, marketing, sales, finance or customer service, a casual mention of the term “out-of-stock” can send shivers down your spine, erupting massive goose pimples on every limb. OOS is a terrifying, anxiety-inducing horror story. While it is difficult to nail down the true monetary loss of OOS, your business (and

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Crowdsourcing Humanitarian Data for Venezuela through the BetterTogether Challenge

The BetterTogether Challenge, also known as JuntosEsMejor, was launched by the U.S. Agency for International Development and the Inter American Development Bank in October of 2019 as a means of crowdsourcing ways to address the problems facing the crisis in Venezuela. The man-made political, social and economic crisis ongoing in Venezuela continues to result in

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Research Fundamentals: 7 Basic Survey Terms You Need to Know

As with most industries, there is a lot of special terminology and jargon that gets thrown around, especially when it comes to surveys. Whether you are a seasoned professional looking to brush up your knowledge or just starting out your career in research, here are seven commonly used terms you should know. Free Download: The

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A Revealing Analysis of the Internet Shutdown in Ethiopia

For most of July, Ethiopia experienced a nationwide internet shutdown. The shutdown began on June 30, following protests in response to the murder of Haacaaluu Hondessa, on June 29. Haacaaluu was one of Ethiopia’s biggest music stars and a prominent Oromo activist. He used his music to highlight Oromo marginalization, historical injustice and advocate for

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