Task of the Week: Mask Mandate Lifted

Premise tasks provide Contributors the opportunity to earn money for taking part in simple activities or surveys. The data that we collect is then used by businesses and organizations across all industries to inform strategy and identify areas of both opportunity and improvement around the world. Each week, we will be spotlighting a specific task

Read More...

100 Orders of Fries Later: What Your Customers Care About the Most

Which restaurant has the best french fries has been one of the greatest food debates for generations with strong opinions across the board. So, Premise decided to use our technology to help businesses uncover what they’re doing well and what they can improve on when it comes to one of the most important items they

Read More...

Empower the Crowd to Supercharge Your Business

What if I told you there was an easier way to drive more engagement with your rewards programs while at the same time identifying areas of improvement, significantly minimizing overall risk to your business, and capitalizing on hidden-in-plain-sight growth opportunities? You’d implement that strategy in a heartbeat, right? Such a solution already exists.  It’s what’s

Read More...

Premise App Updates Improve Overall Contributor Experience

Premise recently updated our app to make it easier for Contributors to find tasks. Here’s why — Our Contributor and our customer base are growing, particularly on the commercial side of the business in the United States. That means our Product team is busy refining and improving the overall Contributor experience. The Problem More tasks

Read More...

Does Nathan’s Famous Belong in the Same Category as Subway?

Would you place quick service restaurants (QSRs) like Nathan’s Famous and Wienerschnitzel in the same category as Subway and Jimmy John’s? That is to say, is a hot dog restaurant really a sandwich restaurant? Understanding how current and future customers refer to food items is crucial to turning browsers into buyers. Details, down to the

Read More...

How We’d Solve It: Minimizing Product Display Costs

Crowd empowerment solutions like the one offered by Premise help businesses across all industries minimize costs and maximize profits quicker than traditional market research tools. Understanding how specifically may not be obvious. That’s why today we’re launching a series aimed at focusing on a specific business problem and diving deeper into how we’d solve it.

Read More...

Returned Peace Corps Volunteer Spotlight: Alexandra Wilson

Premise’s growth is being driven by employees that bring a diverse array of backgrounds and skills to our company.  We are launching a new series spotlighting our employees who have served in the Peace Corps. Every year, thousands of people join the Peace Corps to drive change in developing nations. They travel to remote locations

Read More...

Reach the Unreached: Using Microplanning to Deliver COVID-19 Vaccines

Providing healthcare to the most rural and vulnerable populations around the globe has always been a challenge. Polio eradication has taken decades, and malaria and tuberculosis continue to afflict primarily the poor and vulnerable despite enormous efforts. Today, with the rampant COVID-19 viral pandemic entering its fourteenth month and several approved vaccines to prevent it

Read More...

Cementos Argos Partners With Premise for More Agile Market Insights

Concrete giant Cementos Argos had a market research problem.  The firms that they were using were not agile enough to tell them what was happening in the market in real time. The Medellin-based concrete manufacturer, which operates in 15 countries throughout the Americas, needed a data partner that offered more cost effective and up-to-date market

Read More...