Yemen’s Other War: How COVID-19 is Impacting Life in Yemen

Since 2015, the Yemen Civil War has led to the displacement of over 3.6 million people, resulted in 24 million people (or 80 percent of the population) needing some form of humanitarian assistance, and led to the fracturing of the healthcare system, leaving it less equipped to deal with large-scale outbreaks of cholera, and more

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The Premise 2020 Hackalong

Most people have heard of a hackathon, generally thought of as a design like sprint in which a group of people comes together to solve a specific problem, but since we do things a little differently at Premise our SVP Operations Dave Bischof decided to create the Premise Hackalong.  Dave said that “During a time

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More Americans Embrace Mask Use, Distancing as U.S. Cases Continue Rising

While many countries have successfully “flattened the curve” in the fight against COVID-19, allowing them to slowly reopen businesses and resume limited tourism, the situation in America is far worse. The number of confirmed cases in the U.S. has continued to skyrocket, setting single-day records multiple times in the past few weeks, including back-to-back days

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Mask Madness: Coronavirus Confrontations Escalate Across U.S.

Certainly Americans are feistier when it comes to masks than those in most other countries. A Premise Data rolling survey found 58% of respondents from 106 countries said they always wear a mask outside of their homes, versus 40% of U.S. residents. Another 22% of Americans said they never wear masks. Read more in the article from

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Quirks Webinar: Update Your Data Collection Strategy for the New Normal

Innovation in Market Research Spurred by the 2020 Pandemic Thu, Jul 23, 2020 10:00 AM – 11:00 AM PDT 2020 has been a year of unprecedented turmoil which has had particular impact with regard to public health, consumer spending, sentiment and purchase patterns. The keys to tackling this rough terrain are agility and innovation. Join

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How Monitoring OOS Helps Increase Sales

Picture this: it’s Sunday morning and the birds are chirping. You head into the kitchen to brew a pot of coffee when halfway into the brew cycle your coffee maker breaks. What a ghastly situation! Off to Target you go to replace your Morning Toast* coffee maker. You get to the store and head to

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Interview with Tim Schwuchow, Data Science Lead at Premise Data

How did you first get into data science? I’m a reformed academic. I spent too much in grad school and did coding projects on my own and loved doing my own statistical analysis. I fell in love with it and then got involved with Premise. Read Tim’s full interview with AI Time Journal here. 

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Why Using Competitive Research to Grow Your Business is Important During a Pandemic

Closed restaurants, vacant airlines, schools, amusement parks and canceled concerts; these phenomena dramatically illustrate the extent of COVID-19 pandemic. According to the recent report of Ipsos study, nearly four in five Americans consider their lives upended by the spread of virulent disease. That is to say, the pandemic has impacted every corner of this society

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Premise Data to Work with USAID, NGOs to Monitor Humanitarian Crisis in Venezuela

SAN FRANCISCO, July 9, 2020 /PRNewswire/ — Premise Data, the global leader in real-time, real-world data announced its platform will be supported by the U.S. Agency for International Development through the first set of BetterTogether Challenge / JuntosEsMejor Challenge innovation awards in Venezuela. Venezuela is currently the epicenter of the largest humanitarian crisis in Latin America, made worse by the COVID-19 pandemic. Read the full

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Gathering Competitive Intelligence Through Mystery Shopping

You now understand “Competitive Intelligence” or CI, a key market research terminology, after reading our article “What is Competitive Intelligence?” You also know the many benefits of incorporating and executing a CI strategy into your business planning after reading our article “The Benefits of Robust Competitive Intelligence.” Now you want to know how to collect

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