Getting Started with Hyperlocal Data Collection

The unprecedented growth of mobile technology around the world has opened up a whole new world of data that can be collected. Mobile technology provides the ability to collect highly targeted data from groups of people that would otherwise be extremely difficult to reach with other methods. Technology and tools fueled by the growth of

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Country Support Specialist Spotlight: Hafsatu Serry

We are continuing our global workforce spotlight series (which includes our country support specialists (CSS’s) and country managers) with Hafsatu Serry. Our global workforce plays a huge role in our ability to manage hundreds of networks and thousands of Contributors across the globe. We asked Hafsatu a few questions so that you can get to

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Emerging Markets: A Whole New Mall

Pricing models and strategies used domestically don’t always work internationally. In emerging markets, pricing can be difficult to manage due to inflation rates, shifting interest costs and volatile currencies. In many emerging markets, the retail space is dominated by “mom-and-pop stores.” A recent report from Accenture shows that in Asia, “traditional trade—mom-and-pop stores—dominates retail with

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Is Your CPI Data DOA

Is your data dead on arrival (DOA)? From a macro perspective, consumer price index (CPI) data gathered by the United States and other organizations and countries is normally very latent. The data is often collected months prior to its release to the public. Meaning that even though you are seeing information about CPI, it may

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Delivering Ground-Level Data for Food Delivery Businesses

How many times have you used a restaurant or food delivery app? There is a plethora of them out there—Zomato, Swiggy, Uber Eats, Grubhub, the list goes on and on. Over the last few years, there has been rapid growth in the demand for food delivery services as consumers increasingly turn to convenience when it

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